Coming up in just a few weeks, there will be fantastic opportunities for new and existing business owners to receive information on an array of topics and one-on-one guidance from top industry experts. Get practical insights on business planning, budgeting, record keeping, marketing, HR, and much more. Whether you’re just starting out or looking to grow your existing business, our specialists are here to help you thrive.If your business is located in Clinton, Hamilton, Essex, Warren or Washington County you don't want to miss out on these workshops.
Fill out the registration form below if you plan to attend any of the FREE workshops!
Start Smart — Granville Village Hall, Monday, September 22nd
- Offered by the Lake Champlain – Lake George Regional Planning Board, this session guides aspiring and early-stage owners through the decision to start from scratch or purchase an existing business. We’ll compare both paths using market fit, due diligence, valuation basics, and first-year cash flow planning. You’ll learn how to assess opportunities in and around Granville, understand financing routes, and map next steps for feasibility and funding. Expect a practical framework, worksheets you can re-use, and clarity on who to talk to next.
Boost Your Business Visibility — Whitehall at Skene Manor , Tuesday, September 23rd
- Presented by the Lake Champlain – Lake George Regional Planning Board, this workshop helps Whitehall’s small business owners get discovered and chosen online. We’ll focus on practical digital foundations: tightening up your website or primary page, optimizing your Google Business Profile, improving how you appear in local search, and promoting your offers around community events. You’ll learn how to submit your happenings to regional calendars, strengthen listings across directories, and turn browsers into buyers with clear calls to action.
Capital Readiness — Johnsburg, Wednesday, September 24th
- Hosted by the Lake Champlain – Lake George Regional Planning Board, this workshop is designed for owners preparing to approach lenders. We demystify the income statement, balance sheet, and cash flow, then translate the 5 Cs of credit into concrete actions you can take. You’ll learn what bankers look for, how to present your numbers, and how to assemble a clear, lender-ready package. Walk out with a checklist, a draft narrative for your financing request, and a roadmap for strengthening your financials over the next quarter.
Digital Marketing & Sales — Lake George Senior Center, Thursday, September 25th
- Presented by the Lake Champlain – Lake GeorgeRegional Planning Board, this session helps busy owners align brand, outreach,and sales so marketing turns into measurable results. We’ll cover choosing the right channels, planning engaging content, optimizing Google Business Profile,and improving website conversion. You’ll connect event-driven promotions withday-to-day sales activity to drive foot traffic and online orders. You’ll leave with a lightweight content calendar, key metrics to track, and an action planto boost visibility and close more sales.
